Case Study - Weskay branding
Weskay Case StudyWe were lucky enough to develop a whole new brand for Weskay. Weskay empowers leaders by supporting and guiding them to inspire and influence their own teams. And our job was to present Weskay in a way that elicits a sense of trust and professionalism while being modern and approachable. Their previous brand image was very dull and outdated giving the wrong message about...
Overcoming Brand Confusion: The Pros and Cons of Merging Your Passions Into One Website
When it comes to branding, we need to make decisions about how to present ourselves, and our business. Sometimes, we need to start from scratch, and ask ourselves exactly what we are branding. The answer isn’t always simple. Many of us have multiple passions, interests and businesses. We need to decide whether to brand as one company and one identity, or create separate brands. Think, for a...
How To Be The Perfect Client
Just like with any relationship, there comes a certain social ettiquite that allows friendships to thrive, such as being a good listener, kindness, generosity, keeping in touch with people you care about etc. If a friendship fails to have a level of respect and consideration then it just won't work out.Most people understand these unspoken rules of friendship, but if you've never worked...
The Problem With So Many Websites
You know those days you FINALLY get around to treating yourself to a hard earned massage? You've waited a long time for this, you've thought about it every day for a month ... lying on the table in total relaxation... mmmmm..... You visit the website, get excited, and dissect the Massage types to see which one you want. Even after planing your whole week around the massage, you know...
6 Biggest Website Mistakes You Can Make
As bizarre as it seems, there are still companies today that regard websites as just one of those ‘things’ they’re supposed to have. But having one isn’t enough. Some people consider a website a front for their ‘real’ stores, but it’s so much more. More people are shopping online than ever before and the numbers are growing all the time. Websites are globally accessible – for a lot of...
Are You Responsive Enough?
“Day by day, the number of devices, platforms, and browsers that need to work with your site grows. Responsive web design represents a fundamental shift in how we’ll build websites for the decade to come.” Jeffrey Veen - Author of the “Art and Science of Web Design” So what is a responsive website ?Firstly, a responsive website is what is now often referred to as ‘mobile-friendly’, we prefer...
Does Your Website Need a Facelift?
Do you cringe when people ask to see your website?Those few extra moments of silence before you hand your card over say it all - LOUD and CLEAR. A poorly designed website or brand image means you have to work much harder to gain the confidence of visitors– and it could cost you clients! Your website should be visually appealing and offer the information they expect to see - easily and...