Weskay Case Study

We were lucky enough to develop a whole new brand for Weskay. Weskay empowers leaders by supporting and guiding them to inspire and influence their own teams. And our job was to present Weskay in a way that elicits a sense of trust and professionalism while being modern and approachable.
 

Just like with any relationship, there comes a certain social ettiquite that allows friendships to thrive, such as being a good listener, kindness, generosity, keeping in touch with people you care about etc.  If a friendship fails to have a level of respect and consideration then it just won't work out.

Most people understand these unspoken rules of friendship, but if you've never worked with a graphic designer before (or even if you have) then it's good to know what designers find important so you can be the best client ever and give your project the best chance of success.

So I’ll let you in on a little secret that will get the most out of your graphic designer and keep everyone happy...

You know those days you FINALLY get around to treating yourself to a hard earned massage?  You've waited a long time for this, you've thought about it every day for a month ... lying on the table in total relaxation... mmmmm.....

As bizarre as it seems, there are still companies today that regard websites as just one of those ‘things’ they’re supposed to have. But having one isn’t enough. Some people consider a website a front for their ‘real’ stores, but it’s so much more.  

Firstly, a responsive website is what is now often referred to as ‘mobile-friendly’, we prefer the term responsive. There are now so many different size devices available to browse the internet, as a result a website needs to be able to adapt to all the different device sizes. A website built with this ability is called ‘responsive design’.

Do you cringe when people ask to see your website?

Those few extra moments of silence before you hand your card over say it all -
LOUD and CLEAR.

A poorly designed website or brand image means you have to work much harder to gain the confidence of visitors– and it could cost you clients!

Your website should be visually appealing and offer the information they expect to see - easily and efficiently.

When getting a website facelift, consider these 5 things;